Application security illustrates security measures at the application level that aim to avoid data or code within the app from being hijacked or stolen. Application security may involve software, hardware, and procedures that detect or reduce security vulnerabilities. It is nothing but the method of improving, adding, and checking security features within applications to avoid security vulnerabilities against threats like unauthorized access and modification.
The Covid-19 outburst has encouraged the demand for application security solutions in the face of exceptional circumstances. For instance; a large number of companies are shifting their security attempts toward endpoint security for work-from-home systems. Furthermore, the security groups within the enterprises which do not have resources are implementing these solutions to address numerous web application security concerns; consequently, increasing the demand for effective application security solutions.
Increasing security threats targeting major business applications
The emergence of web and mobile-based applications has resulted in increasingly complex, distributed IT infrastructures that are difficult to protect. Historically, businesses have largely focused on securing the network layer in order to safeguard their IT infrastructure. Nowadays, however, many businesses are experiencing cyber-attacks due to vulnerabilities in the design of their software applications, which cannot be addressed through traditional network security measures.
The increasing demand for IT groups to implement security measures in various industries, such as BFSI, healthcare, and retail, due to stringent laws and compliance concerning cybersecurity in different countries is expected to propel market growth.
The use of artificial intelligence (AI) in cyber security to improve application security is becoming more popular. Machine learning (ML) and expert systems are projected to be employed to detect security vulnerabilities, perform threat analysis, and recognize the security coding remediation guidance. Furthermore, user & event behavior analytics (UEBA) combined with AI can be used to monitor user behavior on endpoints and servers, and detect any anomalies that could signal an attack. Therefore, the integration of AI & ML is expected to be very beneficial for the global application security market.
The total. This was due to the increasing need for skilled IT personnel to maintain internal security protocols. Application security services are services offered by security vendors to implement security protocols. As there is a shortage of professionals able to assist with software security, demand for these services is on the rise. Application security services provide the highest level of protection for confidential data and software systems of businesses.
Demand for application security services is expected to grow in the forecast period due to the increasing complexity of application security solutions and the need for technological assistance from security professionals. This growth has been spurred by the technological advancements of modern times, leading to the implementation of best practices in the industry by organizations through the aid of application security services. These security services help with the planning, integrating, monitoring and implementation of application security, creating a secure environment for functioning.
The on-premises deployment segment is expected to experience a significant growth rate of 16.2% from 2021 to 2028 due to its better security analytics capabilities in comparison to cloud-based deployment. Organizations are increasingly relying on this traditional approach to protect their data from cyber-attacks, as it puts the responsibility of data security in the hands of its users. Furthermore, the customization options available with on-premises security systems are driving the demand for this deployment mode. Additionally, the on-premises application securities enable better server maintenance and easy implementation of application security solutions.
In 2015, the Interactive Application Security Testing (IAST) Market was valued at over USD 300 million and is anticipated to experience a considerable CAGR of 19% during the forecast period. IAST can be used together with other security testing techniques to create an all-encompassing testing plan. This plan combines both SAST and DAST approaches to evaluate applications during runtime. Through this approach, security weaknesses are identified while tracking the dynamic output of the software.
The government and defense sector made up more than 25% of the global application security market, and is projected to experience robust growth. Over the past few years, the sector has been grappling to protect computer software applications from massive data breaches. To address this, organizations are devoting sizeable budgets to R&D and personnel training, which is predicted to be a dominant trend in the market. For instance, the United States government declared an investment of USD 19 billion in the 2017 financial year to strengthen cybersecurity in both public and private sectors, while preserving public safety, protecting privacy, and economic and national security.
In 2020, the North America region had more than 30% share of the global application security market, which can be attributed to increasing internet penetration, mobile devices, and cloud-based networks. The region's dominance is mainly due to the presence of well-established market players such as Qualys, IBM Corporation, Cisco Systems, Veracode, Synopsys, and others. Further influencing the region's largest market share is the presence of many financial institutes and the availability of infrastructure, driving the demand for application security.
Some of the key players for global application security are
|Historical data||2015 - 2020|
|Forecast Period||2021 - 2028|
|Market Size in 2021:||USD 7.04 Billion|
|Base year considered||2020|
|Forecast Period CAGR %:||
|Market Size Expected in 2028:||USD 20.88 Billion|
|Tables, Charts & Figures:||175|
|Nanosensor Companies||VERACODE, Hewlett Packard Enterprise Development LP, Synopsys, Inc, IBM, WhiteHat Security, Qualys, Inc, Checkmarx Ltd., Contrast Security, SiteLock, Pradeo, Fasoo, Inc, Oracle, Micro Focus, Acunetix, Rapid7, Trustwave Holdings, Inc., High-Tech Bridge SA, Positive Technologies, Pradeo, and others.|
|Segments Covered||By Component, By Deployment Mode, By Organization Size, By Type, By Testing Type, By Industry Vertical|
|Regional Analysis||North America, U.S., Mexico, Canada, Europe, UK, France, Germany, Italy, Asia Pacific, China, Japan, India, Southeast Asia, South America, Brazil, Argentina, Columbia, The Middle East and Africa, GCC, Africa, Rest of the Middle East and Africa|
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