Fantasy Sports Market is valued at USD 24.15 Billion in 2021 and is expected to reach USD 60.06 Billion by 2028 with a CAGR of 13.9% over the forecast period. Increasing technology penetration such as smartphones, the internet, etc. & growing investment in online gaming are anticipated to drive the growth of the Global Fantasy Sports Market.
Fantasy Sport is the online prediction games which allow players to make a virtual team of real sports players and earn points based on real life statistics that are converted into points. The points are based on team player performance i.e. better performance leads to higher the points. The player’s selected team will play against other managers and their teams which are managed through a roster by adding, dropping, trading and selling players to keep winning. The fantasy sports have helped in increased viewership of the sports events as the points are dependent on real life performance of the player. The team managers improves their decision making capability by considering multiple variable to the performance & increase the chances the winning in the friendly battle with other managers i.e. friends, family, colleagues, etc. The data analysis is used to predict the performance has played huge role in success of the fantasy sports. These games have also increased the individual’s interest for the sport as growing knowledge about rules & regulation makes it easy to understand. The technology such as mobile phone, play station, internet penetration, etc. implemented in sport industry has evolved the online gaming with increased live coverage or streaming of almost every event.
A fantasy sport is a type of game, often played using the internet, where participants assemble imaginary or virtual teams of real players of a professional sport. These teams compete based on the statistical performance of those players in actual games. Journal of Computer-Mediated Communication predicted that, Over 15 million people participate in online fantasy sports. Applying a uses and gratifications framework, they use Q-methodology, a quantitative means for developing typologies of people, to examine types of online fantasy sports users and their motivations. Millions of young sports admirers across the country are now hooked on to fantasy sports and the number are rising rapidly. Internet penetration rises and consumers increasingly migrate online to conduct everyday services, the Fantasy Sports Services industry will experience an uptick in revenue as online games and activities become more common.
During Covid-19 pandemic, the government imposed movement restriction has shifted individual’s fun time from going out to online games but the fantasy market has witnessed significantly fall during lockdown due to cancelled major sporting events around the globe. The fantasy sport market has been started regaining its growth after lockdown as the events are organized without real audience such as IPL 13 and the market growth is expected to rise in coming time.
Global fantasy sports market report is segmented on the basis of sport, platform, demographics and region & country level. Based upon sport, global fantasy sports market is classified into football, baseball, basket ball, hockey, cricket and others. Based upon platform, global fantasy sports market is divided into website and mobile application. Based upon demographics, global fantasy sports market is divided into under age of 25 years, between 25 to 40 years and above 40 years.
Fantasy sports applications allow a rich, comfortable, and better game experience. These applications allow players to join public leagues, create a private league, offer performance tracking, player rankings, material design, projections, mock drafts, and other features. With increasing internet penetration and smartphone adoption, the demand for fantasy sports apps will grow rapidly and contribute to the growth of the global fantasy sports market. The number of mobile app downloads annually has been steadily increasing. Mobile App Usage Statistics stated that, in 2017, there were 178 billion app downloads. That number is projected to grow to 205 billion this year, and 258 billion in 2022 a 45 percent increase over five years. In addition, use of fantasy sports for brand promotion is anticipated to boost the expansion of the global fantasy sports market. Several big brands are that specialize in using fantasy leagues to plug their products. These promotions include the acquisition of advertising space, creation of hubs for exclusive access to analysts, and contest for hub members. For example, Sprout Social, Inc. projected that, with the flow in social media assignation came a surge in fantasy sports. By 2016, the fantasy sports trade association (FSTA) estimated that 57.4 million people were playing in fantasy leagues. To put that in perspective it’s nearly 20% of the US population. Potential legal issues which could hamper the growth of fantasy sport. For example, many federal and state laws are potentially relevant to fantasy sports models, including gambling and anti-lottery laws. Moreover, Growth in streaming service providers or digitalization and Technological advancements are expected to provide growth opportunities for Fantasy Sports Market
The major factor driving the growth of the global fantasy sports market is the growing penetration of the technology globally. The technology has become an important part of human life such as smartphone which has reached to large segment of market due to increased affordability. In addition, the growing investment in gaming sector has changed the market due to its high revenue & increased player base resulted from urbanization. Furthermore, the increasing young population and growing urbanization will also foster the growth of the market. However, lack of technical infrastructure in developing economies & the lack of safety related to payment transfer and data security may hamper the market growth. In spite of that, growing technological advancements in this field to develop more innovative offerings may provide more opportunities for the further growth of the market.
The global fantasy sports market is segmented into North America, Europe, Asia-Pacific Latin America and Middle East & Africa. North America is expected to dominate the global fantasy sports market within the forecast period due to the strong IT infrastructure in the region which leads to high internet penetration. In addition, the huge popularity of football with increasing number of players & their popularity is going to drive the market growth in this region.
Asia Pacific is anticipated to grow at a fast pace due to its developing economies like China and India. The region has high number of internet & smartphone users & growing with developing infrastructure. In addition, the growing youth population & increased investment in developing economies will ensure fast adoption for fantasy sports in this region. According to UN; 750 million youth lives in Asia Pacific region with age 15-24 years.
December 2nd 2020; Balto Sports, a fantasy sports startup started in 2018 has been bought by sports streaming service FuboTV to enter online sports betting market. FuboTV went public in October after merging with FaceBank Group, it will offers free to play gaming through its streaming TV service.
|Historical data||2018 - 2021|
|Forecast Period||2022 - 2028|
|Market Size in 2021:||USD 24.15 Billion|
|Base year considered||2021|
|Forecast Period CAGR %:||
|Market Size Expected in 2028:||USD 60.06 Billion|
|Tables, Charts & Figures:||175|
|Fantasy Sports Companies||Dream Sports, Fanduel (Flutter Entertainment), Rotoworld, Fantrax, NFL Fantasy, DraftKings, Yahoo, ESPN, CBS, , Fantasy Football, MyFantasyLeague, Bovada, StarsDraft, Fox Corp., Roto Sports, The Walt Disney Company, Verizon Communications, and others.|
|Segments Covered||By Sport, By Platform, By Demographics|
|Regional Analysis||North America, U.S., Mexico, Canada, Europe, UK, France, Germany, Italy, Asia Pacific, China, Japan, India, Southeast Asia, South America, Brazil, Argentina, Columbia, The Middle East and Africa, GCC, Africa, Rest of the Middle East and Africa|