- Report ID: BMRC 1451 | Number of pages: 200 | Publish Date: Feb 2021
Status: Published | Category: Consumer Goods | Delivery Timeline:
Global Baby Wipes Market is valued at USD 4741.9 Million in 2020 and expected to reach USD 6957.7 Million by 2027 with a CAGR of 5.63% over the forecast period.
Baby Wipes Market: Global Size, Trends, Competitive, Historical & Forecast Analysis, 2021-2027- Increasing women workforce with growing disposable income and rising awareness regarding health & hygiene are anticipated to drive the growth of Global Baby Wipes Market.
Baby Wipes are the piece of cloth made up of non woven fabric similar to dryer sheets & diaper used to cleanse the skin of infants. These baby wipes are saturated by solutions from gentle cleaning ingredient to alcohol based cleaners. Parents use washable baby wipes to save extra money that is pre soaked or wet as required. The wipes can be wetted by commercial solution, homemade solution and water but homemade solution & water are preferred by parents as ingredient can be controlled for child’s skin. The wipes are more effective at removing solid from skin due to its textured nature. The baby wipes are used at many places like feminine care, cooling off, etc. due to its soft & textual nature. The origin of baby wipes happened in 1950 & by 1990 many private manufacturers entered market. This is a hygiene product which has to pass many quality parameters leakage, tear strength, solution ingredient quality, and duration on shelf with any chemical reaction and etc. According to Times of India; the Baby wipe market doubles in every 5 years and with rising demand coupled with growing population will help market expansion in developing & under developed economies.
During Covid-19 pandemic, the economies entered lockdown due to its communicable nature & forced individuals towards cleanliness. The wipe kills 99.9% of bacteria & viruses within 15 seconds can be used at covid-19 infected object but empty shelf led people towards baby wipe as disinfectant has increased in Pandemic. Thus, the Covid-19 pandemic has impacted the market positively. The growing awareness of cleanliness & safety of child will help baby wipes market to grow.
Global baby wipes market report is segmented on the basis of packaging, product type, distribution channel and region & country level. Based upon packaging, global baby wipes market is divided into pouch/box and tubes/tin. Based upon product type, global baby wipes market is divided into wet wipes and dry wipes. Based upon distribution channel, global baby wipes market is divided into e-commerce, supermarket, brand outlets, departmental stores, medical stores and others.
The regions covered in global baby wipes market report are North America, Europe, Asia-Pacific, Latin America and Rest of the World. On the basis of country level, the market of global baby wipes is sub divided into U.S., Mexico, Canada, U.K., France, Germany, Italy, China, India, Japan, South East Asia, Middle East Asia (Saudi Arabia, UAE, Egypt) GCC, Africa, etc.
Some of the key players for global baby wipes market are Johnson & Johnson Private Limited, Kimberly-Clark Corporation, Procter & Gamble, Unicharm Corporation, Babisil Products, Cotton Babies, Farlin Corporation, Hengan International Group Company, The Himalaya Drug Company, Pigeon Corporation, Nice-Pak International limited, Beiersdorf, Albaad, CPMC Holdings and others.
News: Kimberly-Clark Announced Acquisition of Softex Indonesia for $1.2 billion.
September 4th 2020; Kimberly-Clark announced its agreement to acquire Softex Indonesia, a leader in personal care market in all cash transaction of $1.2 billion. This is strategic fit to accelerate the growth in developing & emerging markets & enhance company’s growth prospect with expanding portfolio. The diaper market of Indonesia is sixth largest in world estimated to $1.6 billion. Softex’s 80% sales come from diapers & it holds 2nd largest market share which is still growing.
The major factor driving the growth of global baby wipes market is the increasing women workforce. The increasing working women population worldwide and rising disposable income along with rise in demand for readymade products leads to foster the demand for more hygienic & safe baby wipe and hence drive the market growth. In addition, increasing world population with birth rate of approx. 140 million per year is also supplementing the market growth. Furthermore, the increasing awareness related to health & hygiene will also boost the market penetration in developing & under developed economies. However, rise in environmental problems due to increasing use of plastic & polymer which are non degradable may hamper the market growth. According to the Guardian; 93% of total sever blockages i.e. 300,000 is caused by baby wipes costing Euros 100 million. In addition, the use of preservative to increase shelf life causes risk of allergy & rashes among newborn. In spite of that, increasing innovation to develop biodegradable eco-friendly may offer an opportunity for the further growth of the market.
The global baby wipes market is segmented into North America, Europe, Asia-Pacific Latin America and Middle East & Africa. North America is expected to dominate the global baby wipes market within the forecast period due to the highest working women population, high disposable income and early adoption of advanced products in this region. In addition, the region is developed with high disposable income which makes it most desirable market & it holds the largest market share.
Asia Pacific is anticipated to capture the significant spot in the global baby wipes market due to its large population with annual birth of approx 74 million makes it largest developing market. In addition, the rise in working women population in major economies will lead to more disposable income and health consciousness. According to ADB; the Asian working population was 2.47 billion in 2015 which is expected to reach 2.68 billion by 2030 with reducing China’s working population but increase in India.
Key Benefits for Global Baby Wipes Market Report:
By Product Type:
By Distribution Channel:
Baby Wipes Market By Regional & Country Level:
Middle East and Africa
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Baby Wipes Market Size By Packaging (Pouch/Box, Tubes/Tin), By Product Type (Wet Wipes, Dry Wipes), By Distribution Channel (E-commerce, Supermarket, Brand Outlets, Departmental Stores, Medical Stores, Others) Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2021 – 2027