Action Camera Market

Global Action Camera Market: Global Size, Trends, Competitive, Historical & Forecast Analysis, 2022-2028: Increasing extreme sports events, holidays, and music festivals, rising popularity of social media platforms, and growing professional activities are some of the major factors driving the growth of the global action camera market.

The Global Action Camera Market is valued at USD 2.30 Billion in 2021 and is expected to reach USD 6.20 Billion by 2028 with a CAGR of 15.24% over the forecast period.

Scope-

The action camera is a digital camera designed to record action while immersed in it. Action cameras are therefore generally compact, rugged, and waterproof at the surface level. Action cameras typically use CMOS image sensors and can take photos in burst mode and time-lapse mode as well as record high-definition video (as of 2019, mid-range to high-end action cameras can record 4K video at 60 fps). Slow-motion video recording at 120 or 240 fps is also a feature. Action cameras are associated with outdoor sports and are often attached to helmets, surfboards, or handlebars; they are an integral part of extreme sports such as base jumping and wingsuit flying.

The COVID-19 pandemic has had a negative impact on the growth of the global action camera market. Adoption of action cameras was low in all regions due to strict lockdowns imposed in many countries and the suspension of tourism and adventure sports activities. Companies temporarily halted the production of cameras and devices to prevent the spread. In addition, demand for and sales of basic and advanced consumer electronics products, including action cameras, decreased significantly due to COVID-19. Action camera businesses globally were negatively affected by the imposition of strict lockdowns and the temporary suspension of recreational and sports activities such as mountaineering, rafting, boating, skiing, and underwater sports.

The global action camera market is segmented on the resolution, application, distribution channel, end-user, region & country level. Based on the resolution, the global action camera market is segmented into standard resolution, ultra-HD, HD, and full HD. Based on application, the global action camera market is segmented into sports, emergency services, recreational activities, and others. By distribution channel, the global action camera market is segmented into retail, and online. By end-user, the global action camera market is segmented into professional, and personal.

The regions covered in the global action camera market report are North America, Europe, Asia-Pacific, Latin America, and the rest of the World. Based on country level, the market of global action camera is sub divided into U.S., Mexico, Canada, U.K., France, Germany, China, Italy, India, Japan, Southeast Asia, Middle East Asia (Saudi Arabia, UAE, Egypt) GCC, Africa, etc.

Key Players-

Some major key players for the global action camera market report cover prominent players like -

• SZ DJI Technology Co. Ltd.
• Sony Corporation
• GoPro Inc.
• Olympus Corporation
• Veho World
• Tom NV
• SJCAM Limited
• PLR Ecommerce
• Nikon Corporation
• Garmin Ltd.
• Others

Market Segmentation: -

By Resolution:

• Standard Resolution
• Ultra HD
• HD
• Full HD

By Application:

• Sports
• Emergency Services
• Recreational Activities
• Others

By Distribution Channel:

• Retail
• Online

By End-User:

• Professional
• Personal

By Regional & Country Level:

• North America

• U.S.
• Canada

• Europe

• U.K.
• France
• Germany
• Italy

• Asia Pacific

• China
• Japan
• India
• Southeast Asia

• Latin America

• Brazil
• Mexico

• Middle East and Africa

• GCC
• Africa
• Rest of Middle East and Africa

Market Dynamics-

Increasing Extreme Sports Events, Holidays, and Music Festivals, Rising Popularity of Social Media Platforms, and Growing Professional Activities Are Some of The Major Factors Driving the Growth of The Global Action Camera Market

One of the major factors in the growth of the action camera market is the increasing number of extreme sports events, holidays, and music festivals. An action camera is more accessible than a DSLR (digital single-lens reflex camera) because of its fixed point-and-shoot model. They can be placed anywhere from the dashboard to underwater to capture high-quality videos and photos. Action cameras are mostly used to capture the action & adventure of sports events, holiday musical events, and many other activities such as surfing, skiing, climbing, skydiving, bicycle racing, biking, and other sports. In response to the increase in extreme sports events, vacations, and music festivals, there will be a significant demand for action cameras. For instance, as per the news published, on November 20^th, 2021; As the Thanksgiving travel period begins, more than 2.2 million people are screened at airport security checkpoints around the US. 53.4 million people will travel over the Thanksgiving holiday this year, 13% more than last year's Thanksgiving holiday. Thus, an increase in extreme sports events, vacations, and music festivals is expected to contribute to the growth of the action camera market.

In addition, the rising popularity of social media platforms is boosting the growth of the action camera market. The increasing involvement of youth in creating video content to gain popularity on social media platforms such as Instagram, Facebook, YouTube, and TikTok is a major driver of the global action camera market. The growing number of social media influencers and content creators and the desire to gain popularity on social media among the youth are the factors responsible for the growing demand for the action camera market. Moreover, social media is also monitored as a career. Platforms like Instagram and YouTube pay content creators based on their views per video. So, all these factors are positively benefiting the action camera market. For instance, according to market survey, on September 18^th, 2019; Facebook, the world's largest social media platform, has 2.4 billion users. Other social media platforms, including WhatsApp and YouTube, have more than 1 billion users each. Therefore, the rising popularity of social media platforms is intensifying the growth of the action camera market worldwide.

Moreover, the growing professional activities are also supplementing the action camera market growth. However, increasing demand for smartphones along with high-end cameras and difficulty handling these cameras with many accessories for first-time users associated with action cameras may hinder the growth of the global action camera market. Despite that, the growing consumer electronics industry, technological advancement in cameras, and the emergence of new product development in action cameras may create more opportunities in the global action camera market.

North America Holds a Major Share in the Global Action Camera Market:

Geographically, North America is holding a major share in the global action camera market within the forecast period due to the increasing participation of individuals in extreme sports events, rising adventure and sports activities, and growing demand for technologically advanced devices these factors boost the market. Increasing participation of individuals in extreme sports events is driving the growth of the market. For instance, as per the news published, on February 21^st, 2021; Tennis participation in the US increased by 22% in 2020, with 21.64 million people hitting the courts, according to data from the Physical Activity Council's Participation report, produced by Sports Marketing Surveys. Surveys and reports track more than 120 different sports and activities in which Americans participate. Therefore, increasing participation of individuals in extreme sports events has driven the market in the North American region.

The Asia Pacific is the fastest-growing region in the global action camera market due to the launching of new products, increasing popularity of recreational and adventurous activities such as sky diving, bungee jumping, and scuba diving among the youth, and growing disposable income these factors boost the market. For instance, as per the news published, on August 24^th, 2019; Motorola One Action introduced a 117-degree wide action camera and the product is mainly focused on video recording through the wide-angle lens. Therefore, many innovations in various action cameras promote the growth of the action camera market in the Asia Pacific region.

Recent Developments-

DJI Osmo Action 3 Was Revealed with a Vanilla Design and a Competitive Price

On September 15^th, 2022; Chinese drone and action camera maker DJI launched its all-new action camera, the Osmo Action 3, on September 14. The device is a throwback to the original DJI action camera and was launched to compete with GoPro's offerings. With the second iteration of the Osmo Action camera, the brand focused on the magnetic form factor.

GoPro Announced Flagship Hero11 Black Action Camera

On September 14^th, 2022; GoPro rolled out its annual fall update to its most popular action camera. The company has expanded its lineup and added two new additions to the GoPro action cameras: the Hero11 Black Creator Edition and the Hero11 Black Mini. GoPro's 2022 fall lineup features three cameras: the standard Hero11 Black, a mini version, and a model aimed at creators.

Report Analysis	Details
Historical data	2015 - 2020
Forecast Period	2021 - 2027
Market Size in 2021:	USD 2.30 Billion
Base year considered	2020
Forecast Period CAGR %:	15.24%
Market Size Expected in 2028:	USD 6.20 Billion
Tables, Charts & Figures:	175
Pages	190
Action Camera Manufacturers:	SZ DJI Technology Co. Ltd., Sony Corporation, GoPro, Inc., Olympus Corporation, Veho World, Tom NV, SJCAM Limited, PLR Ecommerce, and Nikon Corporation, Garmin, Ltd., and others
Segments Covered	By Distribution Channel, By Resolution, By End-User, By Application
Regional Analysis	North America, U.S., Canada, , Europe, Germany, France, U.K., Italy, Spain, Sweden, Netherland, Turkey, Switzerland, Belgium, Rest of Europe, Asia-Pacific, South Korea, Japan, China, India, Australia, Philippines, Singapore, Malaysia, Thailand, Indonesia, Rest Of APAC, Latin America, Mexico, Colombia, Brazil, Argentina, Peru, Rest of South America, Middle East and Africa, Saudi Arabia, UAE, Egypt, South Africa, Rest Of MEA

Key Benefits-

• Global Action Camera Market report covers in-depth historical and forecast analysis
• Global Action Camera Market research report provides detail information about Market Introduction, Market Summary, Global market Revenue (Revenue USD), Market Drivers, Market Restraints, Market Opportunities, Competitive Analysis, Regional and Country Level.
• Global Action Camera Market report helps to identify opportunities in marketplace.
• Global Action Camera Market report covers extensive analysis of emerging trends and competitive landscape.